Our strategic partner is a leading Singaporean multinational that operates in over 54 countries. The company’s core business is in the FMCG and chemical sectors, among others.

Location: Ho Chi Minh City, Vietnam

Summary

Our Partner is seeking a Senior Media Specialist responsible for media planning and buying, with a primary focus on TVC booking and airing, while overseeing campaign execution, budget management, vendor coordination, performance reporting, and related LCD/Frame/DOOH activities.

Job Responsibilities

• Plan and execute TVC booking and airing activities across Vietnam and selected Southeast Asian markets, ensuring campaigns are delivered in line with approved media plans.
• Coordinate LCD, Frame, and DOOH booking activities in Vietnam and work with media partners to support timely campaign execution.
• Translate brand requirements into media plans, review vendor proposals, and prepare recommendations for approval in accordance with internal processes.
• Monitor campaign implementation, including delivery quality, schedule adherence, required adjustments, and budget utilization throughout each campaign cycle.
• Review campaign performance and partner reports, consolidate results, and prepare post-campaign effectiveness updates for relevant stakeholders.
• Manage relationships with media vendors and agencies, negotiate commercial terms and annual policies, and coordinate issue resolution when operational problems arise.
• Work closely with Brand, Media, Procurement, and Accounting teams to support campaign execution, tendering activities, and vendor payment processes.
• Maintain complete documentation for assigned media activities, including contracts, addenda or amendments, acceptance records, settlement documents, and supporting payment files.
• Perform other duties assigned by the Line Manager.

• Bachelor’s degree or equivalent university qualification.
• Four to seven years of experience in Media Planning and/or Media Buying.
• Hands-on experience in TVC booking and airing is mandatory.
• Solid understanding of TVC booking operations and broader media buying practices.
• Exposure to LCD, Frame, or DOOH booking is sufficient; additional channel-specific training can be provided.
• Good English communication skills for working effectively with multiple stakeholders, media vendors, and agencies.
• Project management capability together with strong analytical and data-handling skills.
• Strong time-management, negotiation, communication, and teamwork skills.
• Previous experience in FMCG or a professional media agency environment is preferred.